Binance and YG Entertainment form a strategic partnership to explore NFTs

YG Entertainment announced on February 8 that it has entered into a strategic partnership agreement with Binance, a global cryptocurrency trading platform, in order to explore NFTs.

According to YG Entertainment

In partnership with Binance, we plan to venture into virtual assets, blockchains and NFTs in 2022. Binance will be responsible for the technology and exchange platform, while YG Entertainment will offer various content.

YG Entertainment is currently working on projects that include a smart-chain based gaming platform, and other goods and services geared towards the metaverse.

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